DIGITAL MARKETING & Sales PRO

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Summary

 I am an expert in growing profits by creating integrated direct marketing programs across multiple communication channels including direct mail, telesales, and digital.

I am passionate about the 5 Critical Elements that are foundational to a digital profit growth strategy. These include Reputation, Social, Content including Video, Traffic, and Marketing Automation. (Effective sales & marketing strategy requires all of these working in harmony.)

I believe the most profitable and powerful sales/marketing strategies are rooted in research & planning (including understanding target market personas), implementation, optimization, upscaling, and ROI maximization over time.

I will help you design, build, optimize, upscale, and maximize your sales and marketing machine to help you generate more profits.

I Help The Following Kinds of Companies Boost Opportunities and Profits:

• Financial: Accountants & CPAs, Bookkeeping, Financial Advisors, Independent Insurance Agencies, Mortgage Brokers
• Legal: Bankruptcy Lawyers, Estate, Trusts, & Family Law, Personal Injury Lawyers
• Health & Wellness: Car Accident Chiropractor, Chiropractors, Cosmetic & Restorative Dermatology, Dentists & Orthodontists, Retirement/Elder Care
• Home & Construction: Carpet & Flooring, Carpet Cleaning, Construction/Concrete, Electrician, Home Renovation, HVAC (Summer & Winter), Landscaping, Pest Control and Building & Pest Inspection, Plumbing, Roofing, Solar Energy, Solar Roofing, Water Damage Restoration 

I offer both B2B & B2C ONLINE CONTENT MARKETING and sales expertise.

I believe companies have a right to compete on a level playing field with giant firms. I cut through online marketing B.S. complexity to achieve that goal.

Having a strategy matters. Haphazard online marketing is dead. I help clients create reliable results.

The Devestating Truth:

You Are Letting Potential Clients Escape!

Tired of fighting search engines like Google to be seen, social networking like Facebook to be heard, and review portals like Yelp to be found? Stop the struggle!

LET ME HELP YOU…

I believe your company has a right to compete on a level playing field with the “giants” and I cut through the “online marketing” complexity to accomplish that goal.

I unleash companies with my cutting-edge digital marketing Technology, Consulting, and Coaching so they can TAKE OVER THEIR MARKETS!

SEO and SEM are good but merely parts of a greater whole. I help clients build complete digital marketing presences designed to create predictable revenue via 3 types of digital marketing:

• HUNTING = One-to-one marketing. This is lead generation and warming via targeted digital marketing automation including Email marketing, SMS Text marketing, voice mail marketing, & telesales.

• FARMING = One-to-many marketing. This is casting seeds via online marketing such as website, social media, content marketing via YouTube, press releases, etc.

• GLEANING = Many-to-one marketing. This captures low-hanging fruit via client relationship and reputation marketing.

THINGS HAVE CHANGED IN DIGITAL MARKETING…

Having a strategy matters! Haphazard online marketing won’t work. You need a coordinated effort. I help clients with:

• Brand and market research,
• Integrated online marketing planning via Digital Marketing Blueprinting,
• Digital marketing infrastructure development & deployment,
• Properly targeted ROI-aware SEO,
• Content development & deployment designed to convert,
• Brand broadcasting,
• Client relationship and reputation marketing,
• Marketing automation (Voice, Email, Text), and of course
• Analytics to measure success!

End your online marketing struggles. Contact me today! Let me help you deploy the 7 Critical Marketing Elements that are foundational to a digital growth strategy including Reputation, Social, Content/Video, Traffic Generation, Marketing Automation, Sales Automation, and Nurturing/Closing Automation.

EXPERTISE THAT MATTERS

Skills

Pauline Handy, VF McNeil Insurance

Fran Devinney, Paist & Noe, Inc.